Chamonix Making Gradual Advancements, Affirms Full House Statement
In the gaming industry, Full House Resorts has recently released its Q2 2025 financial results, showcasing a modest 0.6% increase in total revenue compared to the previous year, amounting to $73.95 million. However, the net loss widened by 20.3% year-over-year to $10.38 million (approximately $0.29 per share) [1][3][5].
One of the key areas of concern is the Chamonix resort in Cripple Creek, Colorado, which has faced operational challenges that contrast with the strong performance at Full House's American Place Casino. To address these issues, management implemented targeted cost reduction initiatives at Chamonix during Q2 2025, achieving approximately $1.2 million in immediate savings and aiming for over $4 million in annualized savings [1][2][3].
These cost-cutting measures, which include constraints on overtime, changes in pay periods, bringing some ad work in-house, and cutting back on network-TV buys in favor of more Internet-banner ads, are expected to help improve Chamonix's financial situation [2].
Furthermore, marketing efforts for Chamonix were revamped starting in Q3 2025, with the aim of boosting its performance [3]. Despite these efforts, the overall efficiency and profitability of Chamonix remain a concern, and management continues to work diligently on operational improvements and cost control measures [3].
It's worth noting that Colorado operations reported a 7.8% increase in revenue year-over-year, but the growth at Chamonix accounts for 100% of the growth in Cripple Creek [3]. Midweek occupancy at Chamonix's hotel is described as "anemic," indicating room for improvement in this area [4].
On a positive note, the company's Temporary casino in Waukegan, Illinois, has grown its database to 107,000 names, and the pace of signups hasn't slowed [6]. The Waukegan casino has also made changes such as downsizing one restaurant, adding a comedy club, and transforming an underperforming area into a poker room [7].
In light of the challenges faced by Chamonix, Full House is trying to relocate its Indiana license, with the state's Casino Control Commission actively studying the issue [8]. Meanwhile, the company's efforts to reduce costs and improve marketing strategies are underway, with the hope of turning Chamonix into a profitable venture once again.
[1] Full House Resorts Q2 2025 Earnings Release [2] Full House Resorts Cost-Cutting Measures at Chamonix [3] Full House Resorts Q2 2025 Earnings Call Transcript [4] Chamonix Hotel Occupancy Remains Low [5] Full House Resorts Q2 2025 Financial Results Analysis [6] Waukegan Casino Database Growth [7] Changes at Waukegan Casino [8] Full House Seeks to Relocate Indiana License
- The Cost-Cutting measures implemented at Chamonix, such as limits on overtime, altered pay periods, in-house advertising, and reduced network-TV advertising, are designed to improve the resort's financial situation and address operational challenges.
- Despite the revamped marketing strategy for Chamonix starting in Q3 2025, the overall efficiency and profitability of the resort in the casino-and-gambling industry remain a major concern, with management continuing to focus on operational improvements and cost control measures.
- As the company grapples with the challenges faced by Chamonix, Full House Resorts is looking to relocate its Indiana license, hoping to transform the struggling casino in Cripple Creek, Colorado, into a profitable business, akin to the success seen in other areas of the casino-culture, such as Las Vegas and its casino-games.
