Deal struck between Altenar and Kero Gaming marks a significant milestone
In an exciting development, Altenar, a renowned sportsbook and iGaming software provider based in Malta, has entered into a multi-year agreement with Kero Gaming. This partnership is set to propel Kero Gaming's global growth and provide an unparalleled level of engagement in live betting.
Tomash Devenishek, CEO of Kero Gaming, expressed his positivity about the partnership, stating that Altenar's top-tier sportsbook platform is a key factor in their strategic growth plans. Antonis Karakousis, Altenar's Director of Operations, shared his enthusiasm, stating that micro-betting is the future of sports betting.
Kero Gaming's unique approach is expected to transform the live betting experience. Their micro-betting offering is powered by a recommendation engine using proprietary algorithms. This engine curates personalized and contextually relevant betting markets for gameplay, providing a unique and engaging experience for Altenar's customers.
The partnership supports Altenar's commitment to innovation and improving user experience. Altenar customers will have access to Kero football markets before Euro 2024, with plans to expand market coverage across basketball, baseball, and American football later this year.
Kero Gaming was chosen by Altenar due to their confidence in their ability to serve global customers' needs on a local level. Robust and sophisticated technology is required to overcome the challenges of micro-betting, and Kero Gaming's technology is expected to optimize the potential of Altenar's global customers.
Altenar is recognized for its extensive and satisfied global customer base. The partnership is expected to further strengthen Altenar's position in the market and solidify their reputation as a leader in the sports betting industry. Kero Gaming, on the other hand, aims to push boundaries of innovation and deliver superior in-game micro-market experiences, setting new standards for live betting.
In conclusion, the partnership between Altenar and Kero Gaming is a significant step forward in the sports betting industry. With its focus on innovation, personalization, and localized service, this partnership is set to redefine the live betting experience for Altenar's customers worldwide.
