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Enjoying and sharing your favorite tunes with peers now defines the mood

App users no longer need to exit the platform to share their tunes.

Exchanging tunes with buddies is the new mood-booster
Exchanging tunes with buddies is the new mood-booster

Enjoying and sharing your favorite tunes with peers now defines the mood

In the world of digital entertainment, Spotify has taken a step forward with the introduction of its new Messages feature. This innovative addition allows users to share songs, podcasts, or audiobooks with friends directly within the app.

The rollout of this feature is gradual, and it may not appear immediately for all users. However, for those in selected markets who are at least 16 years old, this new tool offers an exciting opportunity to engage in more personalised music discussions.

Meanwhile, across the globe, Africa's smartphone usage continues to surge. Factors such as cheaper devices, stabilising economies, and local manufacturing are contributing to this ongoing trend. This digital revolution is not only transforming the way Africans communicate but also building the continent's digital future on its own terms.

The Central Bank of Nigeria has also joined the digital bandwagon, giving PoS businesses 60 days to geo-tag their machines or risk getting cut off. This move is part of an effort to enhance digital security and traceability.

Elsewhere, the Middle East and North Africa (MENA) region are leading the way in investments for 2025, with Saudi Arabia and the UAE at the forefront.

In other tech news, Apple is planning to upgrade Siri with Google's Gemini technology. This upgrade is long-overdue and is expected to enhance Siri's capabilities significantly.

Finally, Gen AI is making its way to TVs, promising to help them make smarter decisions about what to watch. This development could revolutionise the way we consume content, making our viewing experiences more personalised and enjoyable.

In the world of music sharing, Spotify's new Messages feature includes text and emojis for communication, making it easier than ever to share your favourite tunes with friends. As with any new feature, it remains to be seen whether people will adopt it for chatting or stick to their usual group chats. Nonetheless, this latest innovation from Spotify is a testament to the company's commitment to staying at the forefront of digital entertainment.

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