Fast-food giant McDonald's collaborates with K-pop sensations BTS for a new Happy Meal, set to hit stores within the coming month.
McDonald's has announced a new collaboration with global pop sensation BTS, named the "BTS Happy Meal." This exciting partnership, set to debut on September 3, will be available in 66 countries, including South Korea, the United States, Germany, Brazil, and Australia.
This is not the first time McDonald's and BTS have joined forces. In 2021, their initial collaboration, "The BTS Meal," drove record-high annual sales for McDonald's Korea. The success of that collaboration has led to this new endeavour.
The "BTS Happy Meal" is a children's menu set that includes a hamburger, fries, a drink, and a toy. The toy for this meal is a miniature figurine from BTS's TinyTan character line, modeled after the members of the group. These new TinyTan figures are expected to generate excitement among fans, with the limited-edition packaging and merchandise also sparking interest.
The new collaboration is not just aimed at children. It is anticipated that adult collectors and fans will also be attracted to the "BTS Happy Meal." In Germany, the TinyTan figures will be distributed by McDonald's itself with the BTS TinyTan Happy Meal starting September 3, 2025.
The "BTS Happy Meal" is a continuation of their previous collaboration, "The BTS Meal." The teaser for this new collaboration was recently shared on McDonald's official Instagram account, further fueling anticipation among fans.
The "BTS Happy Meal" is set to launch in September, marking another exciting chapter in the partnership between McDonald's and BTS. Stay tuned for more updates!
