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Gambling company BETBY obtains certification from GLI and expands into the Brazilian market

Global gaming company, BETBY, broadens its international reach following market penetration in Brazil, securing accreditation from Gaming Laboratories International (GLI).

Gambling company BETBY makes entry into the Brazilian market by acquiring GLI certification
Gambling company BETBY makes entry into the Brazilian market by acquiring GLI certification

Gambling company BETBY obtains certification from GLI and expands into the Brazilian market

BETBY Achieves GLI Certification and Expands into Brazil's Regulated Sports Betting Market

BETBY, a leading provider of sportsbooks solutions, has made a significant stride in its global growth strategy by securing a Gaming Laboratories International (GLI) certification for its expansion in Brazil. This move allows BETBY to operate in the recently regulated sports betting market in Brazil, marking a major milestone for the company.

With the GLI certification, BETBY is among the first licensed suppliers to go live in the newly regulated market in Brazil. This certification is a testament to the company's compliance with the regulatory framework, demonstrating its dedication to providing secure sportsbooks solutions.

Ilze Ramolina, BETBY's Head of Legal, spoke about the importance of holding a license and operating in Brazil in a press release. She stated, "Brazil represents one of the most dynamic and high-potential markets globally, with its unparalleled passion for sports and rapidly growing digital ecosystem."

The country introduced a comprehensive regulatory framework, requiring licenses to be secured by betting and gaming companies, as well as providers of software. Brazil officially launched its regulated sports betting market on January 1 this year.

The strategic move reaffirms BETBY's intention to continue growing through innovation and excellence. In addition to the GLI certification, BETBY has inked a multi-market long-term deal with Moonrail Limited B.V., the parent company of CSGOEmpire. Moonrail's flagship brand will be powered by BETBY, further expanding the company's reach.

Moreover, BETBY has appointed Magnus Carlsen as its Global Brand Ambassador. The Norwegian chess grandmaster will help promote BETBY's brand and products, particularly in the growing Brazilian market.

Going live in Brazil will bring many benefits to BETBY, paving the way for its expansion in the region and beyond. The latest achievement allows the company to reach new partners in a brand-new market, opening up opportunities for future growth.

Ramolina deemed the latest achievement a major milestone for the company. She emphasised, "This strategic move is a testament to our commitment to comply with regulatory frameworks and provide secure sportsbooks solutions. We are excited about the opportunities that the Brazilian market presents and look forward to contributing to its growth."

The expansion into Brazil is a significant step in BETBY's global growth strategy. The company is committed to supplying operators with information, security management systems, and sportsbooks solutions, and the GLI certification recognises this dedication.

As BETBY continues to expand, it remains focused on innovation and excellence, aiming to provide the best possible solutions for its partners and clients. The appointments of Magnus Carlsen and the deal with Moonrail are part of BETBY's ongoing expansion efforts, demonstrating the company's commitment to growth and success.

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