Global promotion of Mark Sinnock to the position of Global Chief Strategy Officer within Havas Creative.

Havas Creative, a leading global advertising and communications group, has announced the appointment of Mark Sinnock as its new Global Chief Strategy Officer. Sinnock will be responsible for strategically managing both the creative network and the customer experience network within the company.

Sinnock's role comes at a time when Havas Creative is aiming to further integrate its business's customer experience network. The integration of Havas CX, a specialist network launched last October, is a new focus in Sinnock's role.

Havas CX, which employs over 1,200 specialists, specializes in digital transformation, ecommerce customer experience design, and customer acquisition and engagement services. The network operates across various services related to customer experience. Sinnock will oversee the specialists working in Havas CX, ensuring a seamless integration with the creative network.

In his role, Sinnock will also oversee the creative network at Havas Creative. He will be responsible for strategically overseeing the network, a role that involves managing the global network of Havas Creative agencies across its 67 villages.

Sinnock reports to Havas Creative's chief executive, Chris Hirst. It's worth noting that Sinnock's role does not include any new responsibilities, but rather a focus on the integration of Havas CX into the Havas Creative network.

Interestingly, the role of the global Chief Strategy Officer of Havas Creative since the new appointment is held by Meghna Reddy. Reddy has strategic responsibility over Havas Creative agencies in the Americas, UK, Latin America, and Asia Pacific regions.

The integration of Havas CX into the Havas Creative network is a significant step for the company, as it aims to provide a more holistic approach to its clients' needs, combining creative excellence with a deep understanding of customer experience.

With Sinnock at the helm, Havas Creative is poised to deliver innovative and integrated solutions that meet the evolving needs of its clients in the ever-changing digital landscape.

Global promotion of Mark Sinnock to the position of Global Chief Strategy Officer within Havas Creative.