Global Updates
The global gambling industry is experiencing a surge in growth as technological advancements, mobile expansion, and the adoption of AI, VR, and blockchain technologies revolutionise the sector.
In Macau, the gambling hub of Asia, the July Gaming and Gratuities Revenue (GGR) reached MOP22.13 billion in July 2025, marking a 19% year-on-year increase and a 5% month-on-month increase compared to May's MOP21.19 billion high. Seaport has even lifted Macau's 2025 GGR projections to a 7% year-on-year growth.
Artificial Intelligence (AI) is heavily shaping the industry by enabling predictive analytics, personalised betting recommendations, real-time odds updates, enhanced fraud detection, and improved customer retention through user-centric experiences.
Mobile gaming platforms are expanding access worldwide, with a focus on seamless app-based gambling, live betting, instant deposits, and integration with social media, especially among younger users. Mobile wallets and instant payment methods streamline transactions to reduce user friction.
Virtual Reality (VR) and Augmented Reality (AR) remain emerging but promising technologies, delivering immersive table games and live sports betting experiences, supported by growing 5G network coverage.
The online slot game industry continues to dominate casino revenues, with increasing use of AI and cross-platform compatibility increasing player engagement and personalisation. The global number of casinos and online gambling businesses is steadily rising, reflecting sustained industry growth worldwide.
In the United States, commercial gaming revenue is up 7.1% year-over-year, with sports betting wagers increasing 15.5%, emphasising the sector's dynamic growth. Blockchain technology is also impacting the industry by enhancing transparency, security, and fair play in betting platforms, though this trend is still developing.
Notable developments include Galaxy Entertainment holding 35% of Macau's premium mass wagers in July 2025, Pollard Banknote receiving approval from the Gaming Control and Regulatory Authority (GCGRA) to supply gaming-related products in the United Arab Emirates, and Sphere Entertainment finalising a collaboration with DCT for the expansion of Sphere Abu Dhabi.
Meanwhile, the UK Labour Party faces an internal split over demands for gambling reforms, as the party's backbench MPs call for a clash with top party donors over regulation overhaul. In Australia, the Lottery Corporation has named Wayne Pickup as the new CEO and managing director, replacing Sue van der Merwe, who is exiting the role.
Innovative slot games such as Shady Lady's Orphan Organ, with its grim, unsettling alien horror theme and Meter Pays mechanic, and Hacksaw Gaming's The Luxe, a high-stakes game blending monochromatic luxury with a 20,000x max win potential, are also making waves in the industry.
Regulators in South Korea are targeting payment firms over allegations of offering financial services to illegal gambling networks, adding another layer of complexity to the global gambling landscape.
As the industry continues to evolve, it's clear that innovation, growth, and regulatory challenges will remain key themes shaping the future of gambling worldwide.
[1] Global Gambling Industry Report 2025 [2] Tech Advancements Transforming the Gambling Industry [3] Global Casino and Online Gambling Business Growth [4] VR and AR in the Gambling Industry [5] US Commercial Gaming Revenue Up 7.1% Year-Over-Year
- The surge in growth of the global gambling industry is partially due to the integration of high roller-focused games like Shady Lady's Orphan Organ and Hacksaw Gaming's The Luxe into slot machines, boosting revenue.
- The jackpot for casino-and-gambling businesses is expanding globally as mobile gaming platforms expand access and integrate with social media, creating competitive business opportunities.
- In Las Vegas and beyond, the finance sector is closely monitoring the adoption of AI, VR, and blockchain technologies in the entertainment industry, as they shake up casino-and-gambling businesses.
- As the global number of casinos rises due to sustained growth, developed markets like the United States are focusing on regulatory reforms to manage the increased finance, business, and entertainment aspects of the casino-and-gambling industry.
