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L'Oréal Romania welcomes Ioanna Christopoulou as its new country manager.

L'Oreal Romania has confirmed the new appointment of Ioanna Christopoulou as Country Manager, commencing on September 1, 2025. Taking over from Vanya Panayotova, who is now Country Manager for L'Oreal Turkey, Ioanna brings nearly two decades of expertise within the L'Oreal Group...

L'Oréal Romania's leadership receives a change as Ioanna Christopoulou assumes the position of...
L'Oréal Romania's leadership receives a change as Ioanna Christopoulou assumes the position of country manager.

L'Oréal Romania welcomes Ioanna Christopoulou as its new country manager.

In a notable move within the L'Oréal Group, Ioanna Christopoulou has been appointed as the Country General Manager of L'Oréal Romania, effective from September 1, 2025. This new role marks a shift from her previous positions, but her extensive experience within the L'Oréal Group remains unchanged.

Throughout her nearly 20-year career with the company, Ioanna Christopoulou has held leadership positions in various markets, including Greece, the Middle East, Western Europe, and the Nordic Countries. However, her most recent role is not related to any of these regions.

In her most recent position, Ioanna Christopoulou coordinated operations in four markets, but she did not consolidate operations or coordinate the Garnier brand and Next New Brands at a European level, as she did in the Middle East.

Prior to her current role, Ioanna Christopoulou served as the leading figure for the Nordics' Consumer Products division, but this position is not her most recent one. Instead, she reigned as the General Manager of L'Oréal Greece's Consumer Products Division, where she repositioned the business and achieved significant increases in market share and profitability.

However, the specific achievements in market share and profitability that Ioanna Christopoulou repositioned the business for in her role as the GM of L'Oréal Greece's Consumer Products Division are not mentioned in relation to her most recent role.

Despite this change, Ioanna Christopoulou's dedication and expertise within the L'Oréal Group remain unwavering. She has previously represented Greece, Germany, and France in leading positions, and her new role in Romania is set to be another milestone in her impressive career.

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