Microsoft's AI technology now available on Samsung televisions and displays: Insights into its functionality
In a groundbreaking move, Microsoft's Copilot AI is set to revolutionise the viewing experience on Samsung's latest TVs and smart monitors. The integration of Copilot AI aims to enhance the user experience and build on Samsung Daily+'s capabilities.
Samsung's flagship devices, including the new range of 2025 TVs and smart monitors, will now ship with Copilot AI built into the screen display. Users can access Copilot AI via the Samsung Tizen OS home, Samsung Daily+, and Click to Search.
Copilot AI is designed to provide tailored experiences for users, whether they are learning something new, enjoying entertainment, tackling everyday tasks, or more. On Samsung TVs, Copilot functions as an AI companion in the living room.
One of the key features of Copilot AI is its ability to generate custom TV backgrounds and provide show recommendations based on viewing habits. This personalised approach to entertainment is set to make streaming services like Netflix even more engaging.
Microsoft's AI CEO, Mustafa Suleyman, plans to transform Copilot into more than just a digital assistant, turning it into a real friend and companion. To achieve this, Microsoft has recently added Copilot Appearance to the AI chatbot, giving it an expressive face that reacts and speaks during conversations.
The Copilot Appearance feature is currently in the early phase and is being rolled out in waves for users in the United States, the United Kingdom, and Canada.
Samsung has previously dabbled in artificial intelligence with features like Bixby, its dedicated voice assistant across its flagship Galaxy devices. With the integration of Copilot AI, users can now access its next-gen capabilities via a voice command or click of the remote.
The Executive Vice President at Samsung Electronics responsible for customer experience, Kevin Lee, mentioned in the article that through open AI partnerships, Samsung is setting a new standard for AI-powered screens.
This collaboration between Microsoft and Samsung marks an exciting step forward in the world of AI, as both companies strive to create more intuitive and personalised user experiences. The reception of Copilot AI on Samsung TVs and smart monitors is yet to be determined, but it may provide significant improvements to the tech used in streaming services and beyond.
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