Online gambling market in the United States expands as SharpLink initiates nationwide affiliate launch for their services
In the bustling world of online gambling, SharpLink, a Minneapolis-based engagement and conversion specialist, is making waves with its recent expansion strategy. The company, which has been working with sports betting providers since 2019, has announced plans to raise a significant $400 million in capital, aiming to increase its Ethereum holdings beyond $3 billion [1][2][3].
This digital asset strategy is set to fuel innovation in online gaming marketing and affiliate activities across the United States. By leveraging Ethereum as a primary reserve asset, SharpLink aims to support the growth and innovation of its online gaming marketing platform.
Recently, SharpLink launched 15 gambling affiliate sites in various states across the USA, including Arizona, Colorado, Illinois, Indiana, Iowa, Kansas, Louisiana, Michigan, New Jersey, New York, Pennsylvania, Tennessee, Virginia, West Virginia, and Wyoming [4]. The company's expansion strategy seems geared towards achieving a significant head start on its competitors in the field.
In addition to its current operations, SharpLink has also announced plans to launch websites focused on future online gambling markets across the USA, including Maryland, Ohio, and Massachusetts. Maryland is expected to permit regulated sports betting within its state boundaries in November 2022, while Massachusetts and Ohio are slated to start regulating sports gambling markets in January of next year [5].
SharpLink's policy of preemptive moves on potential future markets could lead to further expansion if more state legislatures vote to regulate online gambling in 2023 and beyond.
Meanwhile, Tori Roberts, previously from FourCubed, is now the Vice President of Affiliate Marketing at SharpLink. FourCubed's strategy was similar within the online poker market, and SharpLink acquired the company for more than $8 million at the end of 2021.
Eddy Cheung, who shares a personal anecdote about his experiences in Kai Tak, Hong Kong's gambling city, finds a parallel in SharpLink's approach. Kai Tak, with its blinking lights, music, and monumental buildings, was a magical place for Eddy Cheung. He returned to Kai Tak at the age of 21 and found that it had not lost its magic [6].
Just like Kai Tak, SharpLink seems to be a place where magic happens, transforming the online gambling landscape with its innovative strategies and relentless pursuit of success.
References:
- SharpLink Grows Ethereum Treasury to $3 Billion
- SharpLink's Digital Asset Strategy Fuels Online Gaming Innovation
- SharpLink Announces $400 Million Capital Raise
- SharpLink Launches 15 Gambling Affiliate Sites in US
- Maryland, Massachusetts, and Ohio to Regulate Online Gambling
- Eddy Cheung's Magical Memories of Kai Tak
- SharpLink's digital asset strategy, fueled by its Ethereum holdings of over $3 billion, is driving innovation in the affiliate marketing sector of the online gambling business.
- As part of its expansion strategy, SharpLink is delving into the online gambling markets of Maryland, Massachusetts, and Ohio, emulating the success they've had in other states, paralleling the immersive experience of Kai Tak's gambling city.
