AdPlayer.Pro Announces Q2 2025 Updates and Improvements
Online video advertising technology firm, AdPlayer.Pro, discloses their Q2 2025 financial report.
AdPlayer.Pro, a leading SaaS video advertising technology provider, has announced a series of updates and improvements in Q2 2025. These enhancements are designed to optimise video ad performance across platforms, particularly for InBanner ads, and offer increased customisation and adaptability for its publisher partners.
One of the key features introduced is the ability to implement Custom Endpoint URLs for publisher partner integrations, which has shown a measurable impact on ad performance. This feature has been particularly effective in improving the performance of InBanner ads.
AdPlayer.Pro has also expanded its offerings with the introduction of a "Pre-launch Passback" feature. This new addition allows for a passback for display prior to the launch of the video player, providing an additional opportunity for advertisers to reach audiences.
The company's ongoing improvements have also extended to its mobile performance. Enhancements made during Q2 2025 have resulted in a more efficient ad-enabled video player on mobile devices, ensuring a smoother user experience.
In addition to these updates, AdPlayer.Pro has also broadened the range of branding opportunities offered by its platform. New customisation features within its white label solution now allow partners to achieve their desired revenue outcomes, thanks to the adaptability of AdPlayer.Pro's SaaS ad tech solutions.
The flagship video ad server of AdPlayer.Pro has also received server-to-server integration capabilities, enabling more streamlined Demand Tag configuration server-side. This integration has improved video header bidding performance, particularly in CTV-focused ad integrations.
Customer feedback following the release of these updates has been positive, with a noticeable reduction in page latency reported. For businesses interested in AdPlayer.Pro's solutions, more information can be found at https://adplayer.pro/enterprise. For inquiries, please send an email to [email protected].
Ms. Romankina, a spokesperson for AdPlayer.Pro, stated that these updates ensure seamless adaptation to the evolving video ad ecosystem. The company's ongoing efforts to improve its SaaS ad tech solutions aim to meet the needs of its partners and deliver the best possible video advertising experience.
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