Shopify Summer Updates '25: What's Been Added?

Shopify has announced its Summer '25 Edition, a series of updates aimed at improving user experience and checkout efficiency. Here are some of the key changes:

Shopify's Liquid has been expanded to allow store credit to be displayed in marketing emails and on-site, offering a more seamless shopping experience for customers.

To reduce friction before checkout, shoppers can now enter discount codes directly in the cart. This change is expected to streamline the checkout process and make it more convenient for customers.

In addition, checkout speed has improved, allowing customers to start checking out 2 seconds faster. This change is part of Shopify's ongoing efforts to optimise the checkout process and provide a faster, smoother shopping experience.

Customers can now view and use their store credit in the Shop app and during Shop Pay checkout. This means that customers can easily redeem their store credit, making it a more accessible and user-friendly feature.

Apple Pay has also become more flexible, allowing custom checkout flows while offering seamless payments. This update is expected to make Apple Pay a more attractive payment option for merchants and customers alike.

A single discount code can now be used across products, orders, and shipping (supported by select discount apps). This change is expected to make it easier for merchants to manage discounts and offer promotions to their customers.

The editor has been simplified with a relevant sidebar, custom names for blocks and sections, hover-to-preview, interactive product cards, and faster block/section copying. These changes are aimed at making the editor more user-friendly and intuitive for merchants.

Shopify Tax now supports automated filing for more channels, including Shop, Facebook, and Instagram. This change is expected to make it easier for merchants to manage their taxes and stay compliant with regulations.

The updated analytics dashboard includes benchmarks and a new Customer Cohort Analysis report. These updates are expected to provide merchants with more insights into their customers and help them make informed decisions about their businesses.

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Finally, a tailored upgrade guide is available to enhance post-purchase pages without affecting the current setup. This guide is intended to help merchants take advantage of the new features and updates while minimising disruption to their businesses.

The Shopify Summer Edition '25 update was conducted by Shopify Inc. and the changes were officially released in June 2025. With these updates, Shopify continues to demonstrate its commitment to providing merchants with the tools they need to succeed in the competitive e-commerce landscape.