Technology giant Google broadens user access to advanced AI features through the introduction of free video editing tools and improved photo software.
Google has taken a significant step forward in the realm of content creation by introducing Google Vids, a new AI-powered video editor integrated into Google Photos. This innovative feature offers extended functionality such as the conversion of photos into high-quality videos, as well as creative tools like Remix and Collage.
Initially available for US users, Google Vids is set to revolutionize the use of AI-based image and video editing, making it more accessible and user-friendly. Premium subscribers of Google Vids can already enjoy features like image-to-video conversion, AI avatars, and automated transcript trim.
The simplicity of Google's tools enables rapid iteration in creative activities, making it an ideal choice for small-scale creators, teachers, and hobbyists. Google aims to accelerate innovation in AI editing by making it universally available.
Google's focus is on democratizing advanced creative tools in videos and photos, encouraging experimentation among its users. The company is also working on defining the path of content creation, automated content editing, and social sharing.
In addition to Google Vids, Google Photos now boasts AI features like Magic Eraser and Unblur, designed to eliminate unwanted objects and enhance blurry photographs. The Photo-to-Video function in Google Photos allows users to animate their photographs and transform them into various formats.
To help users make the most of these new features, Google is launching 'Vids on Vids', a series of YouTube tutorials. The free version of Google Vids supports tools for social media videos, tutorials, and short creative projects. Small companies, public figures, and educators can now access Google's video and photo editing tools for free.
This democratization of advanced creative tools is part of a broader trend in technology. Google's AI-based content creation focus aims to help both casual and professional users elevate and diversify their content. The company intends to transform the method of producing and disseminating content, making it more accessible and inclusive for all.