United Kingdom's capital will witness the inauguration of Spain's Alohas' initial retail outlet in the heart of London.
Alohas Makes its Debut in London
Spanish shoe brand Alohas is set to open its first UK store in the heart of London's fashion district, Soho, in September. The store, located at 45 Beak Street, will mark an exciting milestone for the rapidly expanding brand, which already boasts stores in cities like Paris, Milan, and New York.
Founded and led by Alejandro Porras, Alohas has been making waves in the fashion industry with its innovative on-demand business model. This model aims to reduce overproduction by producing items only after purchase, making Alohas a pioneer in sustainable fashion.
London, being a global reference point for style and creativity, was a natural choice for Alohas' UK debut. Porras expressed his excitement about this milestone, stating, "London is a city that embodies creativity and innovation, making it the perfect place for Alohas to grow and connect with our customers on a more personal level."
The Alohas UK store will offer a curated selection of footwear and new collections, with a limited stock of best-selling designs available for immediate purchase. Customers can also expect to find samples for them to try on.
In addition to the immediate purchase option, customers' purchases at the Alohas UK store will be produced and shipped after purchase, ensuring a personalised and sustainable shopping experience.
The expansion of Alohas to the UK retail market is a part of the brand's ongoing strategy to expand internationally. With recent retail presence in cities like Paris, Milan, New York, Amsterdam, Madrid, and Barcelona, Alohas is set to make a significant impact on the UK fashion scene.
Porras, who has been eager to connect with the London community, expressed his excitement about the upcoming store opening, saying, "Opening the London store feels like a natural step in our brand's journey. We can't wait to be a part of the vibrant London fashion scene and connect with our customers in person."
